Services

Video and Short-Form Reels Production

Short-form video is the highest-leverage format in the region right now. We produce it as a system — concepts, batching, editing and platform-native delivery — rather than as one-off shoots.

The problem we solve

Brands either over-produce (one expensive film a year that nobody watches to the end) or under-produce (phone footage with no idea behind it).

The formats that work now sit in between: fast, well-shot, story-led video made in volume, with the first two seconds doing the heaviest work.

Who this is for

  • Brands whose static content has plateaued
  • Companies with products or services that need showing, not describing
  • Founders building a personal video presence
  • Teams running paid social who need creative variants at volume

What you get

  • Video strategy and format selection
  • Concepts, hooks and scripts in Arabic and English
  • Batched production days for a month or quarter of content
  • Reels, TikToks and YouTube Shorts
  • Talking-head and founder content
  • Product and service demonstration video
  • Event and behind-the-scenes coverage
  • Motion graphics and animated typography
  • Bilingual subtitling and captions
  • Platform-native versions per aspect ratio
  • Paid-media creative variants for testing

How we work

  1. 01

    Concept

    Hooks first. We write the opening two seconds before the rest of the script, because that is where attention is won or lost.

  2. 02

    Batch

    One production day covering multiple pieces keeps quality high and cost per asset low.

  3. 03

    Edit

    Platform-native pacing, bilingual subtitles, and variants built for both organic and paid placement.

  4. 04

    Learn

    Retention and completion data feeds the next batch of concepts.

What this changes for your business

  • Consistent video output instead of occasional expensive one-offs
  • Lower cost per asset through batching
  • Creative variants ready for paid testing
  • Subtitled content that works in silent, mixed-language feeds

Regional considerations

Bilingual subtitling is close to mandatory. Much of the region's feed consumption is silent and mixed-language, and subtitles materially lift completion rates.

Egypt offers strong, cost-effective production capacity that can serve campaigns running across the whole region.

Casting, wardrobe and location choices carry cultural weight that differs between Gulf and Levant audiences — worth deciding deliberately at concept stage, not on the shoot day.

Frequently asked questions

Do you shoot in our market?

We produce across the GCC and Egypt using regional crews, and we also build content remotely from brand assets and founder-recorded footage where that fits the budget.

How many videos come out of one production day?

With a properly planned batch, a single day commonly yields between eight and twenty short-form pieces depending on setup complexity.

Do you provide Arabic subtitles?

Yes, in both languages, styled to the brand and timed properly rather than auto-generated.

Can you make ad creative from the same shoot?

Yes, and we plan for it. Shooting organic and paid variants together is far cheaper than commissioning them separately.

Do you work with our existing footage?

Often. Many brands have unused archive footage that can be edited into months of short-form content.

Have a story worth telling well?

Tell us where your brand is today and where you want it to be. We will come back with a direction, not a sales deck.